Question 1

Is Natura a replacement for my doctor or naturopath?

Accepted Answer

Nope—and we'd never claim to be. Natura provides wellness information based on curated naturopathic knowledge and published research. It's a great resource for learning and exploring your options, but it's not a substitute for professional medical advice, diagnosis, or treatment. When in doubt, talk to your practitioner.

Question 2

How is Natura different from just asking a general AI?

Accepted Answer

Big difference. General AI knows a little about everything and will confidently guess about health topics it doesn't deeply understand. Natura searches a specialized knowledge base of 119,000+ research and medical sources—not the open internet. It scores every source by authority, checks for drug interactions and safety concerns, remembers your health profile across conversations, and tells you honestly when it doesn't have strong evidence instead of guessing.

Question 3

What happens after the 3-day free trial?

Accepted Answer

After your trial ends, you'll be charged for your selected plan. You can cancel anytime before the trial ends and you won't be charged—no tricks, no fine print.

Question 4

Can I cancel anytime?

Accepted Answer

Absolutely. Cancel from your Account Settings whenever you want. No contracts, no cancellation fees, no awkward phone calls. We'd love to know why you're leaving so we can improve, but that's totally optional.

Question 5

How does Natura make recommendations without sponsors?

Accepted Answer

Simple—we don't take sponsor money. When Natura evaluates a product or ingredient, it's based on ingredient quality, third-party testing, certifications, and published evidence. Our business model is subscriptions, not brand deals. You're our customer, not the product.

Question 6

Is my health data private?

Accepted Answer

Yes. Your data is transmitted securely using industry-standard encryption (TLS) and stored on infrastructure with encryption at rest. We never sell your data or share it with advertisers. Your conversations are processed through our AI provider (Anthropic) to generate responses, as described in our Privacy Policy, but are never used for advertising or sold to third parties. Your health questions are your business.

Question 7

What kinds of things can I ask Natura?

Accepted Answer

A lot. Supplements and herbs, yes—but also non-toxic product recommendations, skincare and clean beauty, food ingredients and nutrition, home safety (air quality, water filters, cookware), cleaning products, baby and kid safety, fitness and recovery, hormone health, stress and sleep, and general wellness routines. If it touches your health, your home, or your family, ask about it. If it's genuinely outside our scope, we'll tell you honestly rather than guessing.

Question 8

How does Natura remember my health profile?

Accepted Answer

Every conversation teaches Natura about you. It learns your health conditions, allergies, supplements, what's worked for you, what hasn't, your family's needs, and your wellness goals—across 10 different memory categories. This builds over time into a complete health profile that makes every response more personalized and relevant. You can view and manage your memories anytime.

Questions? Good. We like that about you.

Still have questions? Try it yourself.